to europe, with american style

The fate of the legendary UNITED STATES has never been more uncertain.

With American style is a tribute to the ship herself, but also to the pictorial tradition of the many promotional graphic works that marked her career, as well as those of all the ships from the Golden Age of Transatlantic adventure.

Seeking to synthesize the finest maritime graphics, this is the “final poster” of the ship, the one that will never exist, as the giant will most likely soon be sunk offshore, becoming an artificial reef.

UNITED STATES and the UNITED STATES LINE, which operated her, stood out clearlyfrom other steamers and companies by their distinctly American style: speed, safety, efficiency, cigars, and club chairs in the smoking rooms. “Less is more”, the iconic motto of Modernity, finds a resolutely contemporary echo in this artwork, with its structured graphics and smoky colors, evoking a refined sense of retro good taste.